consumer behavior and characteristics

基本解释

The kin altruistic consumer behavior is one of the structural consumer characteristics of Chinese elder, and also is a infrequent research field or topic both in China and west.
基于血缘关系的利他性消费行为，是中国老年人结构性消费特征中的一个亮点，也是中西方老年消费行为研究鲜见的领域与课题。
Based on the consumer demands, this thesis mainly focuses on research of the behavior of cyberspace experiential consumption and the characteristics of cyberspace experiential consumers.
以此为出发点，本文主要研究了网络体验消费行为和网络体验消费群体的特征。
Its main characteristics are the values of consumption and become more radical view, the pursuit of fashion, and has a strong consumer desire to highlight the non-rational consumer behavior.
其主要特征是消费观和价值观趋于激进，追求时尚，且具有很强的消费欲望，非理性消费行为突出。