naming right

基本解释

He pitched for a major naming rights sponsor and got one to sign for $200K(1.1 Million RMB).
他获得了主要的冠名权赞助商，签署了20万澳元（相当110万人民币）的合约。
www.hbctc.edu.cn
Two members of Congress want to know more about the 400-million-dollar stadium naming rights deal between the New York Mets and troubled Citigroup.
国会两位议员要求了解更多有关（美国职棒）纽约大都会队与陷入困境的花旗银行之间价值四亿美元的新球场命名权交易的情况。
The Bird's nest, the main venue for the 2008 Beijing Olympics, is reportedly selling its naming rights . The hottest bidders includes Adidas, Lenovo and Coca Cola.
据报道，北京奥运会主体育场鸟巢可能出售冠名权。热门投标品牌包括阿迪达斯，联想以及可口可乐。

Once named for presidents and football coaches, stadiums now sell "naming rights" to the highest bidder.
FORBES: Disposable Stadium Names
Fans rail against teams in stick and ball sports when they sign venue naming rights deals.
FORBES: Hendrick Motorsports Tops List Of Nascar's Most Valuable Teams
They are interested in paying for naming rights for specific races in the future.
FORBES: Spartan Racing Series Drawing Huge Numbers, Clearing All Obstacles